1. Introduction

ROI Masters (referred to as ‘we’, ‘us’, or ‘our’) is a digital marketing and IT solutions company headquartered in Sri Lanka, with operations in Botswana and serving clients globally. We are committed to protecting the privacy and personal data of all individuals who interact with our website, services, and communications.

This Privacy Policy explains what information we collect, why we collect it, how we use and protect it, and your rights regarding your personal data. By using our website (roimasters.net) or engaging our services, you agree to the terms of this policy.

2. Information We Collect

2.1 Information You Provide Directly

• Full name and job title
• Business name and industry
• Email address and phone number
• Country and location details
• Project requirements and briefs shared during consultations
• Payment information (processed securely through third-party payment providers)
• Communications via email, contact forms, or chat

2.2 Information Collected Automatically

• IP address and browser type
• Pages visited and time spent on our website
• Referring URLs and search terms
• Device type and operating system
• Cookie data and session identifiers

2.3 Information from Third Parties

• Social media profiles when you contact us via LinkedIn, Facebook, or Instagram
• Information from referral partners or affiliates
• Analytics data from Google Analytics and similar tools

3. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to inquiries and provide consultations
• To deliver contracted digital marketing and IT services
• To send project updates, reports, and performance analytics
• To process invoices and manage billing
• To send marketing communications where you have opted in
• To improve our website, services, and user experience
• To comply with legal obligations and prevent fraud
• To conduct research and business development activities

4. Legal Basis for Processing

For clients and users in regions governed by GDPR or similar regulations, we process personal data on the following legal bases:

• Contract performance — processing necessary to deliver agreed services
• Legitimate interests — improving our services and business operations
• Consent — for marketing communications and non-essential cookies
• Legal obligation — where required by applicable law

5. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience. These include:

• Essential cookies — required for the website to function properly
• Analytics cookies — to understand how visitors use our site (e.g., Google Analytics)
• Marketing cookies — to track the effectiveness of our advertising campaigns

You may disable cookies through your browser settings. Disabling certain cookies may affect the functionality of our website. We will seek your consent for non-essential cookies where required by law.

6. Data Sharing and Third Parties

We do not sell or rent your personal data. We may share your information with:

• Service providers — including hosting, payment processing, email marketing, and analytics platforms
• Professional advisors — including accountants, lawyers, and auditors bound by confidentiality
• Business partners — where you have consented to joint service delivery
• Regulatory authorities — when required by law or to protect our legal rights

All third-party service providers are contractually required to handle your data securely and in accordance with applicable privacy laws.

7. International Data Transfers

As an internationally operating agency, your data may be transferred to and processed in countries outside your own, including Sri Lanka and Botswana. We take appropriate safeguards to ensure that such transfers are conducted in compliance with applicable data protection laws, including the use of standard contractual clauses where required.

8. Data Retention

We retain personal data for as long as necessary to fulfil the purposes for which it was collected, including:

• Active client data — for the duration of the client relationship plus 5 years
• Inquiry and prospect data — up to 2 years from last contact
• Financial and billing records — as required by applicable tax and accounting law (typically 7 years)
• Website analytics data — typically aggregated after 26 months

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include encrypted data transmission (SSL/TLS), secure password policies, access controls, and regular security assessments.

While we take every reasonable precaution, no method of transmission over the internet is 100% secure. We encourage you to use secure networks when sharing sensitive information.

10. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Right to access — obtain a copy of the personal data we hold about you
• Right to rectification — correct inaccurate or incomplete data
• Right to erasure — request deletion of your personal data
• Right to restrict processing — limit how we use your data
• Right to data portability — receive your data in a portable format
• Right to object — object to processing based on legitimate interests
• Right to withdraw consent — at any time where processing is based on consent

To exercise any of these rights, please contact us at promote@roimasters.net. We will respond within 30 days of receiving your request.

11. Children’s Privacy

Our services are intended for business clients and are not directed to individuals under the age of 18. We do not knowingly collect personal data from minors. If we become aware that we have inadvertently collected such data, we will delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of material changes by posting a notice on our website or contacting you directly. The ‘Last Updated’ date at the top of this document will always reflect the most recent revision.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

ROI Masters
Email: brand@roimasters.net
Website: roimasters.net
Sri Lanka: (+94) 771 169 798
Botswana: (+267) 76 601 111